Video: 3 AI Tools Every Business Owner Should Be Using
Jan 27, 2025Artificial Intelligence: A Game-Changer for Small Businesses
Artificial intelligence (AI) is reshaping the way businesses operate, offering tools that boost productivity, enhance customer experiences, and drive growth. As a small business owner, it can feel overwhelming to keep up, but embracing AI can be your secret weapon for staying competitive.
According to recent research, the AI market is expected to grow from $279 billion in 2024 to an astounding $1.8 trillion by 2030, with a 37.3% annual growth rate. Additionally, 91% of small to medium businesses report that AI has a direct impact on increasing revenue. Ignoring this trend could leave your business behind, while those who adopt AI will thrive in the future.
To help you get started, I discussed three AI tools every business owner should use in a recent LinkedIn Live session. Below, I’ve summarized the key takeaways. Don’t forget to check out the full session video at the end of this post for more details!
Why AI Matters for Small Businesses
AI isn’t just for large corporations anymore. It’s a powerful resource that can:
- Streamline repetitive tasks to free up your time.
- Enhance customer experiences with personalized interactions.
- Drive growth through smarter decision-making.
Think of AI as a tool to help you do more with less, making your business more efficient and effective.
3 AI Tools Every Business Owner Should Be Using
1. ChatGPT
What It Does: ChatGPT is a conversational AI tool designed to assist with a wide range of tasks, from brainstorming ideas to creating content and answering questions.
How It Helps:
- Generates ideas and content quickly, saving you hours.
- Assists with drafting emails, blog posts, or even social media captions.
- Learns your preferences and audience for better results with the paid version.
Example: During the live session, I used ChatGPT to troubleshoot a LinkedIn Live setup issue. It quickly provided a step-by-step guide, eliminating guesswork and saving time.
Pro Tip: Start with the free version, but consider upgrading to the paid plan for $20/month to unlock advanced features and personalized assistance.
2. Otter.AI
What It Does: Otter.AI is a note-taking and transcription tool that records and summarizes meetings, interviews, and more.
How It Helps:
- Provides clear summaries of meetings, action items, and decisions.
- Improves communication with your team or clients.
- Saves you from taking notes manually so you can focus on the conversation.
Example: I use Otter.AI for Zoom meetings, and it generates detailed summaries I can share with clients or team members to keep everyone aligned.
Pro Tip: The free version is great for light use, but the annual subscription is affordable and unlocks extended recording capabilities.
3. Grammarly
What It Does: Grammarly is an AI-powered writing assistant that checks spelling, grammar, and style across multiple platforms.
How It Helps:
- Polishes your writing for emails, blog posts, and social media.
- Enhances professionalism and clarity in communication.
- Offers advanced suggestions with its AI feature to improve your tone and flow.
Example: Grammarly saved me from countless embarrassing typos and helped me maintain a consistent, professional tone in business communications.
Pro Tip: Install Grammarly across your devices for seamless integration with email, documents, and more.
Take the Next Step: Is Your Business Ready for AI?
Adopting AI doesn’t have to be daunting. These tools are easy to use and can transform how you run your business. Ready to explore how AI can work for you?
Take our “Is Your Business Ready for AI?” quiz and receive a free resource: 10 AI Tools for AI Explorers—perfect for diving into the world of AI and maximizing your potential.
Join Me Live on LinkedIn Every Tuesday at 1:00 p.m. (MST)
Next Live Event: Beyond the Guesswork: How to Measure Marketing for Maximum Impact
January 28 at 1:00 p.m. (MST)
Are your marketing efforts driving real results? Measuring your marketing is critical to understanding what works, what doesn’t, and how to optimize for success. In this session, I’ll break down why measurement matters, what key metrics you should focus on, and how to evaluate the success of your campaigns to ensure you’re maximizing impact and ROI.
Register here on LinkedIn: https://www.linkedin.com/events/beyondtheguesswork-howtomeasure7288240762016735234/theater/
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